Patients obtaining drugs through social media, medical spas, or telehealth platforms are not the same as patients obtaining drugs through more traditional illicit channels because they often believe what they are receiving is a clinically validated product. This means they may present with unexplained symptoms without realizing their online purchase is even relevant to the conversation
Healthcare decision-makers, especially at pharmaceutical companies, must prioritize patient input. Data collected from social media listening is a significant step in the right direction.
We are taking a look at how health insurers are using AI, defining success, and managing cybersecurity risks. Give us your opinions by completing our brief, anonymous survey.
It’s not hard to understand why patients turn to social media for GLP-1 guidance. The healthcare system leaves a huge gap between getting a prescription and actually understanding how to use it well.
LiveWorld’s white paper, Turning UGC into Insight: The Untapped Value in Pharma Conversations, identifies how moderated conversations become an insight pipeline, and what recurring questions, misinformation themes, and sentiment shifts actually signal.
As patients take to social media, in all its ungated glory and promotion of misinformation, how can they be certain that what they are getting is accurate? What voices can they trust?
Patients want to explore more holistic options and are becoming more educated and interested in their own health. However, this trend of growing trust in unchecked online health advice often introduces more risk to patients than help.
What if health plans could identify member decline before an avoidable hospitalization occurs? Real-time clinical visibility into long-stay SNF members uncovers risk earlier and drives better outcomes.
Acing the interview requires embracing technology, understanding digital trends, and enhancing patient relationship strategies.
During a session at CES 2024, a Google exec shared several changes the company has made through YouTube to protect children and teens.
WebMD Ignite — the company’s division that offers tech solutions to providers and health plans — teamed up with healthcare privacy platform Freshpaint. Through the partnership, WebMD Ignite is seeking to help its customers — which include organizations such as Providence, Trinity Health, Advocate Aurora, VillageMD and Centene — use web tracking technology to grow their businesses while staying clear of data privacy risks.
Gastroenterologist Dr. Austin Chiang has about a decade of experience as a physician influencer on social media. During a conference in Chicago, he encouraged more providers to share their expertise on social media. By having a presence on these platforms, healthcare professionals demonstrate their commitment to meeting patients where they are, he said.
Healthcare decision-makers, especially at pharmaceutical companies, must prioritize patient input. Data collected from social media listening is a significant step in the right direction.
Social media should play a bigger part in public health crisis planning, according to a recent analysis. The analysis explored the crucial role that Twitter and other social media platforms played when the app for Abbott’s FreeStyle Libre system crashed earlier this month in the U.K.
PeerCapsule, a Phoenix-based company developing a collaboration platform for professional healthcare associations, recently received funding from AWS' accelerator for early-stage startups led by founders from underrepresented groups. The startup will use the money to scale its platform and help build tools to enable faster clinical research.
“Most Q&As are happening on Twitter. If you’re not doing social listening you’re losing fresh insights into things like disease states." That was just one of the observations in a new report on how pharma and other life science companies are working with healthcare providers and adapting to improve the patient experience.
“Most Q&As are happening on Twitter. If you’re not doing social listening you’re losing fresh insights into things like disease states." That was just one of the observations in a new report on how pharma and other life science companies are working with healthcare providers and adapting to improve the patient experience.
Bots may have played a significant role in circulating misinformation during the Covid-19 pandemic, according to a study published in JAMA Internal Medicine. The study found that Facebook posts in groups most affected by bots were more than twice as likely to misstate the results of a study about masks or share conspiracies.